There has never been a better time to be a non-technical lone wolf founder. With that comes the responsibility to understand what’s happening.

Get customers. If they’re not there, or not staying, pivot something and keep iterating until they are. It’s that simple.

Sustainable growth doesn’t come from subscription pricing on a stagnant product. It’s the relentless pursuit of delivering accretive value to your customers.

Founders are masters at creating artificial barriers in their products, solving problems that don’t exist – limiting usage, adoption & feedback.

Observability isn’t just about collecting data; it’s about using it to see your product through your users eyes to build a product they can’t live without.

Think of AI as horse & carriage vs car. You’ll still get there, just 84 days later. If Time to Market (TTM) is your metric, then you’re already late.

Founders who reverse-engineer from the outcome dramatically speed up time to market, build a product that solves the problem and get into traffic fast.