StartUp Newsletter | For Founders - StartUp To ScaleUp

StartUp Newsletter

Founder Mode SUSU Post Thumbnail Social Preview

September 08, 2024
5 mins read

StartUp Founders: Beast (Founder) Mode

'Founder Mode' drives startup success. Learn from top entrepreneurs about maintaining control, leveraging vision, and building exceptional companies.

Hold the line SUSU Post Thumbnail Social Preview

September 01, 2024
4 mins read

StartUp Founders: Hold The Line

In-market? Decisions are based on facts AND intuition, not just gut feelings. Hold the line, adjust course, or f'it - strategically.

Traction x Fame SUSU Post Thumbnail Social Preview

August 25, 2024
3 mins read

StartUp Founders: Fame x Traction

Despite the predatory fundraising p*rn on your insta feed claiming you're funding ready & they can help. You likely aren't, can't & won't.

StartUp SaaS Pricing SUSU Post Thumbnail Social Preview

August 18, 2024
4 mins read

StartUp Founders: Pricing Complexity

Just get your first wave of customers in the door paying an equitable price, as quickly and simply as possible. No drama. Don't overthink it.

Product Led Growth SUSU Post Thumbnail Social Preview

August 11, 2024
4 mins read

StartUp Founders: Delayed Churn

Product-Led Growth motion without retention is like building sandcastles on the beach - epic, awesome, but gone by morning.

Chasing Product Market Fit SUSU Post Thumbnail Social Preview

August 04, 2024
4 mins read

StartUp Founders: PMF – Phantom Market Fit

Founders looking for PMF are never going to find it. At best, you'll catch a fleeting moment where everything aligns, until it doesn't.

Sales Pre Objections SUSU Post Thumbnail Social Preview

July 28, 2024
4 mins read

StartUp Founders: Silent Deal Killers

Your best prospects aren't saying no. They're not saying anything at all. Deals lost in the silence before you even get a chance to pitch.

Direct Sales SUSU Post Thumbnail Social Preview

July 21, 2024
3 mins read

StartUp Founders: Overnight Success

For founder-led direct sales to work, you need: your stage zero deck; a niche so specific its embarrassing; and the wisdom to know who will actually buy.

Market Awareness SUSU Post Thumbnail Social Preview

July 14, 2024
4 mins read

StartUp Founders: Awareness

You can't win a deal you're not in - so everything means nothing if people don't know you exist. This is your awareness playbook.

Founder Led Sales SUSU Post Thumbnail Social Preview

July 07, 2024
3 mins read

StartUp Founders: Founder-Led Sales

Founder-led sales is the most insane wizardry you'll ever manifest. How the hell do you convince someone to be your first customer?

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