StartUp Founders: The Ultimate Cheat Code is You

January 07, 2023 2 mins read

As a startup consultant, I often get asked by founders for the “cheat code” to success. Well, I have news for you – you are the cheat code! You are the reason your startup is going to succeed.

It’s easy to get caught up in looking for shortcuts or a guaranteed plan to success. But the truth is, there is no such thing. You can listen to all the advice in the world, but it’s ultimately up to you to make your startup a success. You are the one who will navigate through the ups and downs, find a way to scale, attract your first customers, and raise money.

Of course, that’s not to say that you should ignore advice or not seek guidance from those who have been there before. As an entrepreneur, it’s important to learn from the experiences of others and seek out the best strategies to accelerate your success.

As entrepreneur and investor, Mark Cuban once said, “Sweat equity is the most valuable equity there is.” And it’s true – there’s no substitute for hard work and dedication when it comes to building a successful startup.

That being said, there are intelligent corners that you can cut to help accelerate your progress. For example, utilizing the latest technologies to automate certain processes, or partnering with complementary companies to expand your reach.

But at the end of the day, it’s up to you to put in the work and make it happen. As Steve Jobs once famously said, “I’m convinced that about half of what separates successful entrepreneurs from the non-successful ones is pure perseverance.”

So, startup founders, I encourage you to keep pushing forward, cutting intelligent corners where possible, but never losing sight of the fact that you are the cheat code to your startup’s success. Good luck!

Join us in inspiring 🚀

StartUp To ScaleUp Newsletter

Where 140k+ founders read my weekly newsletter offering tactical insights to start, scale, and fund their startup. Real advice from a 3x exited founder.